Bachelor of Business Administration in Organizational Management with a concentration in Marketing

Marketing is the activity and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.  Modern businesses are placing an increased emphasis on managing the marketing function.  Marketing managers are in need of creative, analytical, and quantitative abilities to help aid in the development of profitable markets and engage consumers within the marketplace.

Bachelor of Business Administration in Organizational Management with a concentration in Marketing Curriculum Sheet

Career Opportunities:

  • Marketing Executive
  • Advertising Executive
  • Advertising and Promotion
  • Sales Executive
  • Account Executive
  • Marketing Researcher
  • Sales
  • Product Management and Physical Distribution