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SUMMARY:Persuasive Writing for Marketing Seminar - Writing Ad Copy
DESCRIPTION:Dr. William Fuller and Dr. Shannon McKeehen \nThis seminar in three parts intends to introduce students who are interested in entering the business world to ad copy writing concepts\, while also familiarizing students who may only have a cursory knowledge to tools that would help them succeed. Students who attend the seminars will need to bring their own writing materials\, including a laptop or tablet.  \nCertification for Resume \nStudents may choose which seminar topics pertain to them if they do not wish to attend all Friday sessions. Students who successfully attend and engage in the sessions will receive a module Certification of Completion for each individual seminar module completed from the seminar facilitators. Participants who successfully attend and engage in activities for all three seminars are eligible to receive a Certification of Completion for the entire seminar. \nSeminar 1: September 15\, 2023\, 10:00am – 12:00\, pm\, Franks 120 \n\nWhat is ad copy and why is it important.\nPersonas\, Discourse Communities\, and writing for Target Markets\n\nSeminar 2: October 13\, 2023\, 12:45am – 2:45pm\, Franks 120 \n\nWriting for the Web\, Social Media\, & more\nMessaging with a Purpose\nMessaging Formulas\n\nSeminar 3: November 3\, 2023\, 10:00am – 12:00pm\, Franks 120 \n\nTips & Tricks and Do’s & Don’ts Workshop\n\nNote: Seminar topics may change due to time constraints. \n  \n 
URL:https://www.tiffin.edu/event/persuasive-writing-for-marketing-seminar-writing-ad-copy/2023-09-15/
LOCATION:Franks Hall – Room 120
CATEGORIES:Engaged Fridays
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