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Academics / School of Business / SM3 Conference

SM3 Conference

Tiffin University’s Annual Sports Media, Marketing and Management Conference

Sponsored by US Bank, Wormley Family Foundation, and the School of Business in cooperation with the American Advertising Federation of Toledo


November 19, 2026

Tiffin University, Marion Center

2027 Featured Speakers

event speakers

2026 Schedule

Meet the Team – Experts

Bobb Vergiels 

Voice of the Detroit Tigers, Detroit Lions, Toledo Mud Hens, Toledo Walleye

Bobb has been the voice of numerous professional and college sports teams and events. Some include: basketball tournaments, baseball games, soccer matches, the Detroit Tigers, University of Michigan, University of Toledo, Toledo Mud Hens, Toledo Walleye and the National Football League (NFL). He has announced over 4,000 games in his career. Bobb studied at Western Michigan University.

LinkedIN:

https://www.linkedin.com/in/bobb-vergiels-715b6991/

 

Jordan Stinson

Destination Toledo | Sports Relationship Manager

Jordan is the Sports Relationship Manager for Destination Toledo and has many years of sales and marketing experience in various professional industries. He is a graduate of Defiance College with a degree in Business Administration and Marketing.

Dr Liston Bochette III – American athlete and artist, and an Olympian for the Commonwealth of Puerto Rico.

LinkedIN:

https://www.linkedin.com/in/jordan-stinson-250b512b/

Valarie Thompson

MadAve Collective | Director of Development & AAF Toledo (Toledo Chapter of the American Advertising Federation) | President

Valarie is the Director of Development with MadAve Collective, a group of freelance graphic designers, writers, photographers, videographers, and web developers that connect with nonprofit companies in need of high-quality, affordable marketing. Additionally, Valarie serves as President of the Toledo Chapter of AAF. Valarie holds a BA in Graphic Design & Marketing from the University of Toledo.

LinkedIN:

https://www.linkedin.com/in/leapgraphics/

Sophia Fisher

WGTE | Head of Regional Business Development & Partnerships

Urban Adrenaline Sports | Urban Adrenaline Sports

Certified NIL Agent

Sophia is the Principal CEO of Urban Adrenaline Sports, a creative freelance entity that embraces diversity, complexity, branding, and all things digital within the dynamic culture of social exchange. Along with CEO, Sophia is Head of Regional Business Development & Partnerships with WGTE, a certified NIL agent along with producer of podcast Women Got Game. Sophia holds degrees in education, urban planning, management/communications and public relations from The University of Toledo, University of Michigan and Ohio Northern University.

LinkedIN:

https://www.linkedin.com/in/fisher-sophia/

Nate Mullins

Heart of Ohio Sports (Mullins Entertainment) | Owner

Nate is the owner of Heart of Ohio Sport, a subsidiary of Mullins Entertainment. Heart of Ohio Sports specializes in live streaming high school sports, providing a platform for local athletes to showcase their talents. Additionally, they offer a range of digital media services, including video commercial production, graphic design, logo animation, and highlight reel creation. Their mission is to bring local sports to the forefront and support the community with high-quality media solutions.

LinkedIN:

https://www.linkedin.com/in/nathan-mullins-8167a14a/

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Resource Partners

Meet the Team – Planning Committee

Past Conferences